tag:blogger.com,1999:blog-8433456607242913787.post76790690302465051..comments2011-09-17T10:48:13.963-04:00John Lovetthttp://www.blogger.com/profile/09954262939608647312noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8433456607242913787.post-41099073175694500182009-02-05T22:57:00.000-05:002009-02-05T22:57:00.000-05:00Nice article. Real time or not, web analytics is key to measure success.web analyticshttp://www.coremetrics.com/solutions/web-analytics.phpnoreply@blogger.comtag:blogger.com,1999:blog-8433456607242913787.post-14152516836576560902008-12-27T11:44:00.000-05:002008-12-27T11:44:00.000-05:00Hi John,<BR/><BR/>Very interesting post. To me, real time analytics in WA is B***S***, or at best a myth. Very few, I mean very few, organizations can make good use of it. The rest of us don't really need it, and I wonder why vendors push that button.<BR/><BR/>Well, in fact I know: I have seen that "need" so many times in my practice. I usually defuse it when I ask clients this test question:"If I told you something at 11AM, what would be your ability to react within the same day?", and of course, the typical answer is that they couldn't do anything.<BR/><BR/>I don't say real-time web analytics is 100% irrelevent, all I'm saying is the number of businesses that can really put it to good use is very low (for technical, process flexibility, and business model reasons).Jacques Warrenhttp://www.waomarketing.com/blognoreply@blogger.comtag:blogger.com,1999:blog-8433456607242913787.post-90561803978235904692008-12-26T16:28:00.000-05:002008-12-26T16:28:00.000-05:00The main use case I've seen for real-time Web analytics is to trigger alerts for anomalous behavior that might require urgent intervention.<BR/><BR/>For high-traffic sites, real-time analytics could be leveraged to perform rapid iterations experimentation. But I suspect this is a rare use case. Few sites have the requisite traffic volumes, and those that do tend to be risk-averse.Daniel Tunkelanghttp://www.blogger.com/profile/10240432137428080022noreply@blogger.com